Merit badges
A collection of embroidered merit badges on dark felt to count yourself against — 'earn a badge' for each: four to nine round patches with stitched borders and an icon, each over a cream scroll naming something from the post that a regular might have done.
When the AI picks it
MarketiQ’s Creative Director favours the Merit badges for posts that start a conversation or entertain, when the message is a list, several products or a menu or a question. It is built first to start a conversation.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 16:91600 × 900 px | X, YouTube, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Badges are things the post's customers or members really do; no rewards, points or perks unless the post offers them.
Visual rules
- Dark felt with a faint twill; a grid of round embroidered patches with a darker rim, a dashed stitch line and an inner keyline, filled in brand, tint, cream and deep tones, each with a line icon.
- Under each patch a cream swallowtail scroll with dashed stitching carries the badge's name in heading type.
- A centred title, kicker and website on top, the logo bottom-left and a brand reply pill.
More Shout-outs & giveaways templates
Put a finger down
The put-a-finger-down round: a big friendly raised hand in a brand tint with a numbered badge on each fingertip, beside five numbered lines from the post to count…
Name tag
A peel-off 'hello, my name is' sticker, slightly askew: the greeting in a brand band, then a white field that is left blank with a dashed line for a naming round ('help…
Hot seat
A person in the hot seat, answering the community's questions: a bar stool with flames licking its cushion stands in a spotlight on a dark stage, beside the name of the…
Up in the rafters
One regular honoured with a banner raised to the rafters, the 'hall of fame' way: a felt banner in the brand colour with a pointed foot, a gold edge and stitching, three…
Megaphone shout-out
Shout-outs called through a megaphone: a white megaphone with a dark stripe and sound arcs aimed at a stack of names on a bold brand field, each name the post thanks set…
Yearbook superlatives
A yearbook superlatives page to mention friends under: four to six empty headshot frames, each a silhouette on a tinted backdrop in a white mat, captioned with a…
Streak tracker
A habit streak to keep, the 'habit tracker' of a '30-day challenge': three to seven numbered flame badges down a dotted track, the first lit in the brand colour and the…
Hashtag
An invitation to post with the brand's own hashtag: a giant slanted hash mark in the brand colour with the hashtag set huge on a white sticker across it, and two or…
Make a Merit badges with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.