LOOKS & FITS TEMPLATE

Capsule wardrobe

A 'capsule wardrobe' on a clothes rail: each piece drawn as a simple outline hanging from its own hanger (shoes and bags sitting below), named underneath, under a large serif headline counting the pieces and the outfits they make. Shows a small, considered wardrobe that works hard.

Single image11 platformsShows what you sellVoice: Warm, Serious, Playful
Sample Capsule wardrobe creative (Looks & fits template), shown on the fictional brand Loomlane
Sample at 4:5, shown on Loomlane, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the Capsule wardrobe for posts that teach, start a conversation or get people to act, when the message is a list, several products or a menu or one sharp insight. It is built first to teach.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Teach somethingStart a conversationGet people to acta listseveral products or a menuone sharp insight

Who it’s for

Made for Fashion & accessories. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.

Platforms and sizes

Sizes Capsule wardrobe is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Reddit
1:11080 × 1080 pxX, Ads
9:161080 × 1920 pxTikTok
2:31000 × 1500 pxPinterest
1.91:11200 × 628 pxNewsletter, Blog

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. Pieces are ones the post names; the headline's numbers (pieces, outfits) only as the post states them.
  2. Calm and practical: a wardrobe that works, never 'must-have' pressure or body talk.

Visual rules

  1. Paper ground; a spaced-caps label and a large serif headline over one or more grey clothes rails.
  2. Each garment is a simple outlined icon in a pale brand wash (every third in the brand colour) hanging from a drawn hanger, its name centred below; shoes, bags and jewellery sit without a hanger.
  3. Logo and website on a hairline footer (a night band on stories).