Guess what it is
A 'guess the close-up' game: a magnifying glass over an extreme crop of one of the brand's own photos — a texture, a corner, a detail — with a hint and the answer upside down. People zoom in, guess in the comments, and look twice at the product when they find out.
When the AI picks it
MarketiQ’s Creative Director favours the Guess what it is for posts that start a conversation or entertain, when the message is one product in the spotlight, a question or one sharp insight. It is built first to start a conversation.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 16:91600 × 900 px | X, YouTube, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
The Director offers it only when these exist. Without them it simply picks another template.
- One of your own photos
The sample shows the template’s own stand-in where the picture goes.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- The answer names what the brand's own photo shows, exactly as the post names it; the hint narrows it down from the post's facts without naming it.
Visual rules
- A large magnifying glass — thick ink rim with a brand inner ring and a dark handle — filled with a deep crop of the brand's own photo (never a generated image); a hint with a dark label and the answer upside down beside or below it.
- Kicker and website on top, a heading-face title, the logo bottom-left and a dark reply pill bottom-right.
More Puzzles & brain-teasers templates
Rebus
A picture rebus: two or three of the post's own words or names spelled as sums of pictures and letters on tiles, a sun plus R-I-S-E, with a blank for each letter and the…
Memory grid
A 'memory test' in two grids: six to nine of the post's own items on white tiles to study, then the same tiles shuffled on brand tints with one gone and a question mark…
Typo hunt
A 'spot the typo' proofreading puzzle: a sentence or two of the post typed on a sheet of paper with a margin rule, a paperclip and a pencil, with '3 typos' hidden in it…
Word search
A word search: a letter grid hiding the post's own words
Crossword
A pocket-sized crossword: the post's key words interlocked in a numbered grid, with Across and Down clues written from the post.
Word guess
A 'guess the word' grid in the five-letter style: rows of letter tiles already scored
Guess the phrase board
A game-show letter board: the post's key phrase as white tiles on a lit board, some letters turned, the rest blank, with the category beneath and the letters already…
Unscramble the words
An anagram puzzle, a 'word scramble': the post's own words
Make a Guess what it is with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.