POSTERS & OOH TEMPLATE

Subway card

A car card in its frame above a metro train's windows: the brand's ad under the ceiling light, the tunnel streaking past the windows below and grab straps hanging in front — the line commuters read on the ride.

Single image11 platformsVoice: Playful, Bold, Warm
Sample Subway card creative (Posters & OOH template), shown on the fictional brand Northfield Studio
Sample at 4:5, shown on Northfield Studio, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the Subway card for posts that announce news, get people to act or start a conversation, when the message is one sharp insight, an offer or deal or one product in the spotlight. It is built first to announce news.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Announce newsGet people to actStart a conversationone sharp insightan offer or dealone product in the spotlight

Who it’s for

Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.

Platforms and sizes

Sizes Subway card is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Pinterest, Reddit
1:11080 × 1080 pxAds
9:161080 × 1920 pxTikTok
16:91600 × 900 pxX, YouTube, Blog

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. Write for a commuter: a short, clever headline and one practical line.
  2. No real transit lines, stations or operators; places only as the post states them.

Visual rules

  1. A metro car interior: a pale ceiling with a light strip, a grey framed car card in the brand colour at the top (logo and a round arrow route label, the headline big, a supporting line and the website).
  2. Below it two or three dark tunnel windows with light streaks, a steel grab rail with brand-colour straps and white rings, and seat backs in a deep brand shade.