Tower under construction
A construction update as the tower itself rising — a generic apartment block with one band of storeys per stage from the ground up, solid in the brand colour for the stages done, half-raised under scaffolding for the current one — each band beside its stage and date. Buyers see progress, not promises.
When the AI picks it
MarketiQ’s Creative Director favours the Tower under construction for posts that announce news or prove a point, when the message is a timeline, steps or a process or a story. It is built first to announce news.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Made for Real estate. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | X, Ads |
| 9:161080 × 1920 px | TikTok |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Milestones, dates and their status are exactly what the post reports — never mark a stage done that the post does not.
- No possession promises beyond the post's own dates.
Visual rules
- A generic apartment block on paper, one band of floors per milestone from the ground up: done bands solid brand colour with pale windows, the current band half built under scaffolding, later bands dashed outlines.
- Each band has a dashed tick out to its milestone on a thin rail, read from the ground up: a ticked brand dot for done, a dark dot for now, grey for next, the stage in bold and its date in mono; headline above, booking line below.
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Rate by the square foot
A rate 'per square foot' printed on a measuring tape
Toolbox menu
A home-services menu as an open toolbox seen from above
Hanging folders
What a law or accounts practice handles, as an open filing drawer
Amenities signpost
A property's amenities on a wooden fingerpost
Make a Tower under construction with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.