ENGAGEMENT TEMPLATE

POV: choose your path

A choose-your-own-adventure moment on a night field: a first-person 'POV:' scenario set big, 'What do you do?' and three dashed branching paths leading to lettered option cards A, B and C. It drops the reader into a situation they know and makes them pick a path — the comments fill with letters and war stories.

Single image12 platformsVoice: Playful, Bold
Sample POV: choose your path creative (Engagement template), shown on the fictional brand Northfield Studio
Sample at 4:5, shown on Northfield Studio, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the POV: choose your path for posts that start a conversation or entertain, when the message is a question or a story. It is built first to start a conversation.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Start a conversationEntertaina questiona story

Who it’s for

Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.

Platforms and sizes

Sizes POV: choose your path is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Pinterest, Reddit
1:11080 × 1080 pxAds
9:161080 × 1920 pxTikTok
16:91600 × 900 pxX, YouTube
1.91:11200 × 628 pxNewsletter, Blog

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. The scenario is second-nature for the audience and written in the first person ('POV: you…'); one sentence.
  2. Three options that are all tempting; one is how the brand would do it — don't label it as the right one.

Visual rules

  1. A night field with a dot grid and a soft brand glow; an outlined compass tag and website; the POV scenario huge in white with 'POV:' in the brand colour; 'What do you do?' in mono caps.
  2. Dashed brand-colour paths branch from the question with arrowheads into three white option cards with round lettered keys — three columns on 4:5/1:1, a branching trunk on 9:16, fanning right on landscape; brand reply pill and logo.