Colourways
'Colourways' side by side: the product's name in a serif over three tall slices of the brand's own photographs, one per colour, each with a paper chip at its foot naming the colour like a paint-chip card. Lets a shopper pick a colour at a glance.
When the AI picks it
MarketiQ’s Creative Director favours the Colourways for posts that get people to act, announce news or start a conversation, when the message is several products or a menu, one product in the spotlight or a side-by-side comparison. It is built first to get people to act.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Made for Fashion & accessories, Beauty & personal care, Home & living. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | X, Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
The Director offers it only when these exist. Without them it simply picks another template.
- A real photo or screenshot of your product
- 3 of your own photos
The sample shows a text-free stand-in where the screens go; MarketiQ only ever places real screens of your own app or website.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Colour names are the brand's own, exactly as the post gives them, in the order it describes its photos.
- Never rank colours or call one 'better'; no colour the post does not offer.
Visual rules
- Paper ground; a spaced-caps label and the product in a large serif over three equal tall slices of the brand's own photographs with thin gaps (beside the title on landscape).
- Each slice carries a white paint-chip label at its foot: a small mono number and the colour name in serif.
- Logo and link label on a hairline footer (a night band on stories).
More Looks & fits templates
Detail loupe
The piece under a jeweller's 'loupe': the brand's own photograph with a magnifying glass resting on it, its lens showing the same piece close up, beside the piece's name…
Capsule wardrobe
A 'capsule wardrobe' on a clothes rail: each piece drawn as a simple outline hanging from its own hanger (shoes and bags sitting below), named underneath, under a large…
How to drape
'How to drape': the length of cloth
Drop poster
A streetwear drop poster for a 'new drop': the brand's own photograph across the top, a big word such as DROP and its number in huge condensed type breaking over its…
Fit notes
'Fit notes' from the product page: the brand's own photograph of the piece being worn, the facts that help a shopper choose a size
Size range
The brand's full 'size run' on a tailor's tape measure: every size printed large along a tilted tape with fine tick marks, under a big serif headline on a deep brand…
Mood board
The collection's 'mood board': three of the brand's own photographs pinned to a linen board at easy angles, a strip of the brand's colour chips, handwritten keyword…
Lookbook
A lookbook page: three of the brand's own photographs set as numbered looks
Make a Colourways with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.