Onam pookalam
Onam as a pookalam seen from above — a flower carpet of concentric rings (scalloped borders, petal rings, alternating wedges flecked with petals, an eight-point star at the heart) in the brand's colours, rising from the corner of the floor with loose petals around it and the greeting beside it. For 'Thiruvonam' and 'Onashamsakal' posts.
When the AI picks it
MarketiQ’s Creative Director favours the Onam pookalam for posts that start a conversation or announce news, when the message is one sharp insight. It is built first to start a conversation.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | X, Ads |
| 9:161080 × 1920 px | TikTok |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
The Director offers it only when these exist. Without them it simply picks another template.
- A post about Onam, close to the date: it is offered only then
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Greet the day in the brand's own voice, from the post; no offers, prices, discounts or calls to buy (festive sales have their own formats).
- No invented names, numbers, dates or claims; a date shows only when the post gives it.
- Respectful and inclusive: no stereotypes, no deities or religious figures, no flag or national emblem, no people drawn.
- No sadya menu or prices here (food menus have their own formats).
Visual rules
- A pale floor; a large pookalam cropped by the canvas edge (bottom right on portrait, right on square and landscape, rising from the bottom on 9:16): a scalloped outer border, a petal band, alternating wedges with petal flecks, a scalloped ring, a pale centre with a petal ring, an eight-point star and a dot.
- Loose petals around it; the greeting in the display face in the brand colour on the open floor, the message and handwritten sign-off below, the logo at the top and the website clear of the flowers. No figures.
More Festivals & occasions templates
Ganesh Chaturthi pandal arch
Ganesh Chaturthi as the lit arch of a pandal
Durga Puja kash flowers
Durga Puja as the autumn's kash flowers
Pongal & Sankranti pot
Makar Sankranti and Pongal as the pot boiling over
Lohri bonfire
Lohri as the bonfire on a winter night
Baisakhi wheat sheaf
Baisakhi as the first sheaf of the harvest
Ugadi & Gudi Padwa toran
Ugadi and Gudi Padwa as a mango-leaf toran over the doorway
Chhath sun on the ghat
Chhath as the sun on the river seen from the ghat
Karva Chauth moon and sieve
Karva Chauth as the moon seen through a sieve
Make a Onam pookalam with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.