Specimen card
One new feature catalogued like a species in a naturalist's field guide: a framed plate with the feature drawn large as an engraving on a hatched oval and a figure number in the corner, the common name in a serif with a playful mock-Latin name in italic, ruled entries — habitat, how to spot it, what it replaces — and a handwritten field note. A feature spotlight people stop to read.

When the AI picks it
MarketiQ’s Creative Director favours the Specimen card for posts that teach, announce news or entertain, when the message is one sharp insight, a list or one product in the spotlight. It is built first to teach.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 16:91600 × 900 px | X, YouTube |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Every entry describes the real feature from the post — where it is, how you notice it, what it replaces; no invented numbers or customers.
- The mock-Latin name is a light joke on the feature's name and adds no facts; leave it out for serious brands.
Visual rules
- A field-guide page: a double rule under the guide title, a framed plate with a pale hatched oval and the feature icon drawn large in fine ink lines with a soft offset print shadow, an italic 'Fig.' caption.
- Serif common name, italic brand-colour mock-Latin, mono-cap entry labels with ruled values, a handwritten field note in the brand colour; button and website at the foot.
More Openings & reveals templates

Ribbon cutting
The moment you 'cut the ribbon': a grand-opening ribbon in the brand colour stretched edge to edge and just cut

Curtain reveal
A premiere on a dark stage: velvet curtains in the brand colour drawn back under a scalloped valance, a soft spotlight on the product's name, one line on what it is, a…

What's in the box
The product as a boxed product on the shelf: a brand-colour box drawn in perspective

Footnoted headline
An editorial launch statement

First-day cover
Launch day as a collector's first-day cover: an airmail envelope in the brand's stripes with a perforated commemorative stamp of the product, a postmark carrying the day…

Redacted teaser
A pre-launch teaser as a project file on a dark desk: a brand-edged sheet stamped CLASSIFIED, the headline, a ruled list of what the file says

Launch week
A launch week as a row of numbered 'advent calendar' doors: the days already revealed show what shipped (today's one lit in the brand colour with an 'open now' tag), the…

In memoriam
A new feature told as a black-bordered obituary notice for the chore it kills
Make a Specimen card with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.