APPS PEOPLE CHECK TEMPLATE

Directions

A map with a route from a dark 'You are here' pin (where the reader is stuck today) to a brand pin (where the brand gets them), and a bottom sheet of turn-by-turn steps — the way there, made as clear as directions.

Single image12 platformsVoice: Serious, Warm
Sample Directions creative (Apps people check template), shown on the fictional brand Northfield Studio
Sample at 4:5, shown on Northfield Studio, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the Directions for posts that teach or get people to act, when the message is steps or a process or a timeline. It is built first to teach.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Teach somethingGet people to actsteps or a processa timeline

Who it’s for

Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.

Platforms and sizes

Sizes Directions is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Pinterest, Reddit
1:11080 × 1080 pxAds
9:161080 × 1920 pxTikTok
16:91600 × 900 pxX, YouTube
1.91:11200 × 628 pxNewsletter, Blog

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. Steps are short, ordered actions from the copy, written like directions; the last one is the arrival.
  2. No distances, durations or numbers the copy does not give.

Visual rules

  1. A generic street map (pale blocks, grey roads, a tinted water edge) with a brand route line from a dark 'You are here' pin to a brand pin; a white bottom sheet (right panel on landscape) with the destination in bold, arrow steps and a flag on the last, and a brand Start button.
  2. Logo top-left, website top-right.