Good-better-best nesting boxes
Good, better, best as cartons that nest: the cover shows the whole nest, each tier a bigger box around the one before, then each page brings out the next box — the tier's name large, what it adds, its price from the catalog — with the smaller tiers inside it and the bigger ones still only outlined, and the last page shows the whole nest with the ask. Trading up reads as everything you had, and more.

When the AI picks it
MarketiQ’s Creative Director favours the Good-better-best nesting boxes for posts that get people to act or teach, when the message is a side-by-side comparison, several products or a menu or an offer or deal. It is built first to get people to act.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Made for Sells to consumers, Serves customers locally. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads |
Carousel of 4–6 slides. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
The Director offers it only when these exist. Without them it simply picks another template.
- A real product or service you sell
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Tiers from entry level up, named and priced exactly as the brand's catalog names and prices them — for a range where each tier keeps what the one before has.
- Each tier says what it adds over the one before, in the post's words; badges only when the post says so.
- The last page asks which one, or for one action.
Visual rules
- A paper ground with a nest of cartons on one floor line, centred: the smallest in front, each tier a size up around the one before, a darker lip on each and its number and name in its top band.
- Each tier page lights its carton in the brand colour, half-lights the tiers inside it and only outlines the bigger ones (dashed), above the tier label, the name very large, what it adds and the price; on square the nest sits beside the copy.
- Cover: the whole nest in graded brand tints under the headline; last page: the whole nest under the call to action.
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Make a Good-better-best nesting boxes with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.