Fabric swatch card
A designer's 'fabric swatch' card: the brand's own close-up of the cloth cut with pinking-shear edges and stapled to a white card, beside the fabric's name in a serif and its real specs — composition, weight, weave, origin — on ruled lines. Makes the material the reason to buy.
When the AI picks it
MarketiQ’s Creative Director favours the Fabric swatch card for posts that teach, prove a point or get people to act, when the message is one product in the spotlight, one sharp insight or a list. It is built first to teach.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Made for Fashion & accessories, Home & living. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | X, Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
The Director offers it only when these exist. Without them it simply picks another template.
- A real photo or screenshot of your product
- One of your own photos
The sample shows a text-free stand-in where the screens go; MarketiQ only ever places real screens of your own app or website.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Composition, weight, weave and origin are exactly as the post states them — never guess a percentage or a GSM.
- The note describes the feel in the post's words; no unverifiable claims ('organic', 'sustainable') it does not make.
Visual rules
- A warm neutral ground; a white card with a soft shadow carries the brand's own fabric close-up with pinked zigzag edges and a staple at the top.
- Below (beside, on square and landscape): a small-caps label, the fabric in a large serif, an italic note and spec rows with spaced-caps labels on hairlines; logo at the foot of the card.
More Looks & fits templates
Shoe-box label
The end of a 'shoe box', drawn in the brand colour with its lid and depth: a white box label carries the model in tall condensed caps, the colourway and style code in…
Complete the look
'Complete the look' as an equation: three of the brand's own product photographs side by side joined by serif plus signs, each named with its price, adding up to '= the…
Outfit of the day
'Outfit of the day': the brand's own full-length photo framed in a tall arched mirror, and beside it a big serif 'OOTD' with the outfit itemised
Film strip
Three frames from the shoot on a strip of 35mm 'film': the brand's own photographs between sprocket holes with edge numbers, one frame ringed in grease pencil, the strip…
Colourways
'Colourways' side by side: the product's name in a serif over three tall slices of the brand's own photographs, one per colour, each with a paper chip at its foot naming…
Detail loupe
The piece under a jeweller's 'loupe': the brand's own photograph with a magnifying glass resting on it, its lens showing the same piece close up, beside the piece's name…
Capsule wardrobe
A 'capsule wardrobe' on a clothes rail: each piece drawn as a simple outline hanging from its own hanger (shoes and bags sitting below), named underneath, under a large…
How to drape
'How to drape': the length of cloth
Make a Fabric swatch card with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.