Story-arc mountain
A 'story arc' drawn as a mountain line across a dark page: each page lights the path up to its beat (hook, problem, turn, payoff) and plants a flag there above that part — the cover shows the whole climb, so a business story reads like one.
When the AI picks it
MarketiQ’s Creative Director favours the Story-arc mountain for posts that start a conversation, teach or entertain, when the message is a story, a timeline or one sharp insight. It is built first to start a conversation.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads |
Carousel of 3–10 slides. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- The rows tell one true story in order: a hook, the problem, the turn, the payoff (more beats in between when the copy has them).
- Every event, number and name comes from the copy; never dramatise with invented details.
- The closing line connects the story's payoff to the reader.
Visual rules
- A dark page with a mountain-shaped story line: dashed where the story has not reached, solid brand colour up to the current beat.
- Each beat page plants a flag with the beat's name on its dot above the beat's heading and text.
- The cover shows the whole arc with 'Hook' and 'Turn' marked under the title; the closing page lights it all.
More Teaching carousels templates
Before-to-after transformation
A transformation told in stages: a before-to-after meter tops every page and its marker moves right as the page warms from a muted grey to the brand colour
Panorama timeline
A panorama timeline: one ruled line crosses every page at the same height and runs off both edges, each page pinning one dated moment with its year set huge above the…
Lessons learned notebook
A spiral notebook of lessons learned, one ruled sheet per lesson: the lesson written large in handwriting with its number highlighted and what it taught underneath
Case-of-the-week teardown
A 'case of the week' taken apart like a specimen on graph paper: a ringed diagram with one numbered pin per part, each page lighting its pin above what that part did and…
Commonplace book
A commonplace book, the notebook people copy memorable lines into: one entry per page, the line in italic serif under a hanging quotation mark, who said it and why it…
How-to stepper
A how-to on a transit-line stepper: each page lights the next station with its big step number, the step and how to do it, and names the step after it
Index-card tip stack
Tips that build, on ruled index cards: each page lays one more numbered card on a growing stack, the earlier tips' numbers peeking above it
Mistakes and fixes
A proofreader's correction sheet, one mistake per page: the mistake struck through in the brand's ink, a caret sweeping down to the fix set bold on a slip
Make a Story-arc mountain with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.