Serial letter
A 'letter in parts': the cover is a stamped envelope with the title written on it, each page one sheet of letterhead marked with its part and continued overleaf, and the last sheet closes under a wax seal — signed only as the copy signs it. An open letter readers take the time to finish.

When the AI picks it
MarketiQ’s Creative Director favours the Serial letter for posts that start a conversation, announce news or prove a point, when the message is a story, one sharp insight or a quote. It is built first to start a conversation.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads |
Carousel of 3–10 slides. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Only for a message written as a letter — to customers, a community or the team: a thank-you, a change, a promise, news told personally, or a letter the business shares with its writer's words; not for tips, offers or specs.
- The letter is signed only as the copy signs it — its own sign-off, word for word — never with the brand's name or a person the copy does not sign with; a letter the copy does not sign is sealed, unsigned.
- Every fact, name and number in the letter comes from the copy.
Visual rules
- The cover is a stamped envelope on a brand-tint desk: a brand-colour postage stamp with the part count, a round postmark reading 'Part 1', the logo in the sender's corner, the flap drawn in, and the title handwritten on the front with 'Open me'.
- Each page is one sheet of letterhead — the logo and 'Part n of N' over a rule — with an italic serif heading and the part's text, 'Continued overleaf' at the foot.
- The last sheet carries the call to action and closes with a wax seal in the brand colour — beside the copy's own sign-off in handwriting when it signs one — with the page counter at the foot of every sheet.
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Make a Serial letter with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.