Two buttons
Two big arcade buttons on a control panel, each with a label-maker tape, under a 'Me deciding:' caption — the impossible choice meme with no character, just the dilemma the audience lives with.
When the AI picks it
MarketiQ’s Creative Director favours the Two buttons for posts that entertain or start a conversation, when the message is a contrast (this, not that), a question or a side-by-side comparison. It is built first to entertain.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 16:91600 × 900 px | X, YouTube |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Both options must be genuinely tempting to the audience; the joke is that they want both.
- Keep each label under 8 words; no invented numbers or names.
Visual rules
- A brushed light console with an ink outline, screws and a hard shadow; two glossy brand-colour arcade buttons in dark bezels; dark label-maker tapes slightly askew; caption above in the heading face.
More Meme templates
Prove me wrong
A folding sign card standing on a table edge with a hand-lettered statement and 'Prove me wrong'
How it started / how it's going
The 'how it started / how it's going' meme as two typographic panels: a faded, taped-note past with an outlined date and a bright brand-colour present
They don't know
The party-corner meme drawn from scratch: a lone geometric figure with a cup in the corner of a room full of bunting and dancers, thinking the brand's quiet secret in a…
Achievement unlocked
A game 'achievement unlocked' toast on a dark field
Caption meme
The classic top-and-bottom caption meme over a fresh photo of the scene
Me explaining ___ to ___
'Me explaining ___ to ___' over a whiteboard covered in a hand-drawn loop of boxes and marker arrows around the circled topic
Everything is fine
A serene status page
Alignment chart
The 3×3 alignment chart
Make a Two buttons with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.