PEOPLE & STORY TEMPLATE

Origin story

The brand's origin story as chapters on a timeline — big outlined years, a chapter title and one line each, the present chapter in brand colour. A real history (with real years) earns the kind of trust a tagline can't.

Single image9 platformsVoice: Warm, Premium, Serious
Sample Origin story creative (People & story template), shown on the fictional brand Northfield Studio
Sample at 4:5, shown on Northfield Studio, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the Origin story for posts that start a conversation, prove a point or announce news, when the message is a timeline or a story. It is built first to start a conversation.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Start a conversationProve a pointAnnounce newsa timelinea story

Who it’s for

Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.

Platforms and sizes

Sizes Origin story is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Reddit
1:11080 × 1080 pxX, Ads
9:161080 × 1920 pxTikTok
2:31000 × 1500 pxPinterest

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

The Director offers it only when these exist. Without them it simply picks another template.

  • A real number from your post or your brand facts

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. Every year and milestone comes from the source; never estimate a founding year.
  2. Chapters are short and concrete — who, where, what changed.

Visual rules

  1. Outlined condensed years on a diamond-marked rail, chapter numbers in mono, today's year solid brand colour.
  2. Heavy rules top and bottom like a book's contents page; italic serif sign-off.
Same family
All 15 People & story templates

Make a Origin story with your brand.

MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.

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