Scent wheel
A 'scent family' wheel: fresh, floral, amber and woody (or the brand's own families) as segments of a ring, the family this fragrance belongs to filled in the brand colour and named again in the hub, beside its name and three key notes in italic serif. Helps a buyer guess whether they will love it before they smell it.
When the AI picks it
MarketiQ’s Creative Director favours the Scent wheel for posts that teach, get people to act or start a conversation, when the message is one product in the spotlight, one sharp insight or a side-by-side comparison. It is built first to teach.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Made for Beauty & personal care, Home & living. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | X, Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- The family and notes are exactly what the post says about this scent; never place it on the wheel by guess.
- No longevity, projection or mood claims the post does not make.
Visual rules
- A barely-tinted ground; a ring of equal segments in pale brand tints, each labelled in spaced caps, the fragrance's family filled solid in the brand colour; a white hub repeats the family in serif.
- Beside or below: a spaced-caps label, the fragrance's name in a serif and up to three key notes in italic serif with brand dots; logo and website at the foot.
More Swatches & finders templates
Shade finder
A 'shade finder' grid: undertones across the top as pills, depths down the side in italic serif, and every shade's name in its cell
AM / PM routine
The 'AM / PM routine' as a split screen: a pale morning half with a sun and a night half with a moon, each listing its numbered steps
Shelfie
A routine 'shelfie': the steps lined up in order on a bathroom shelf as simple outlined bottles, jars and droppers in the brand's colours, each numbered in a serif with…
Ingredient spotlight
The hero ingredient as a periodic-table 'element tile': its percentage in the corner, a big serif two-letter symbol, the ingredient's name and INCI name beneath, set on…
Read the label
'Read the label': the product's full ingredient list set like the back of the pack
Skin-type matcher
A 'skin type' matcher: each skin type as a pill on the left joined by a dotted line to the product made for it on the right, with one line on why.
Fragrance notes
'Fragrance notes' as layers in the bottle: a simple drawn bottle on a night ground filled in three bands of the brand colour
Texture shot
A 'texture shot': the brand's own macro photograph of the formula in a big round window ringed like a lens, beside the product's name and how it feels in three large…
Make a Scent wheel with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.