Skin-type matcher
A 'skin type' matcher: each skin type as a pill on the left joined by a dotted line to the product made for it on the right, with one line on why. Like the matching game from school — find your type, follow the line, meet your product.
When the AI picks it
MarketiQ’s Creative Director favours the Skin-type matcher for posts that teach, get people to act or start a conversation, when the message is a side-by-side comparison, several products or a menu or a list. It is built first to teach.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Made for Beauty & personal care. The Director offers it only to brands of that kind, so it never turns up for a business it does not suit.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | X, Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
The Director offers it only when these exist. Without them it simply picks another template.
- A real product or service you sell
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Every pairing is the post's own recommendation; never pair a type with a product the post does not.
- Types are described neutrally — no 'problem skin' or 'bad hair' language.
Visual rules
- Paper ground; a spaced-caps label and a serif headline over two columns headed in small caps: outlined pills with a coloured dot and the type in serif on the left, the product in bold with a muted reason on the right, joined row by row by a dotted line in the dot's colour ending in a disc, rows ruled by hairlines.
- Logo and website on a hairline footer (a night band on stories).
More Swatches & finders templates
Fragrance notes
'Fragrance notes' as layers in the bottle: a simple drawn bottle on a night ground filled in three bands of the brand colour
Texture shot
A 'texture shot': the brand's own macro photograph of the formula in a big round window ringed like a lens, beside the product's name and how it feels in three large…
Get the look
'Get the look': the brand's own photograph of a finished makeup or hair look with a white card pulled over it
How much to use
'How much to use', drawn: one card per product with the dose pictured
Hair-type finder
A 'hair type' finder: drawn strands in a row of soft tiles, from straight through wavy and curly to coily, each named in a serif with the brand's product for it and why.
Scent wheel
A 'scent family' wheel: fresh, floral, amber and woody (or the brand's own families) as segments of a ring, the family this fragrance belongs to filled in the brand…
Shade finder
A 'shade finder' grid: undertones across the top as pills, depths down the side in italic serif, and every shade's name in its cell
AM / PM routine
The 'AM / PM routine' as a split screen: a pale morning half with a sun and a night half with a moon, each listing its numbered steps
Make a Skin-type matcher with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.