PLAYBOOKS & EXPLAINERS TEMPLATE

A–Z glossary

'Explain like I'm new' as an A–Z: a strip of the alphabet where only the letters the post's terms start with are lit in the brand colour, then the terms in alphabetical order — each with its big serif initial, the term in bold and a plain one-line meaning. Jargon made friendly and easy to save.

Single image12 platformsVoice: Warm, Playful, Serious
Sample A–Z glossary creative (Playbooks & explainers template), shown on the fictional brand Northfield Studio
Sample at 4:5, shown on Northfield Studio, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the A–Z glossary for posts that teach or start a conversation, when the message is a list or one sharp insight. It is built first to teach.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Teach somethingStart a conversationa listone sharp insight

Who it’s for

Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.

Platforms and sizes

Sizes A–Z glossary is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Reddit
1:11080 × 1080 pxAds
9:161080 × 1920 pxTikTok
2:31000 × 1500 pxPinterest
1.91:11200 × 628 pxNewsletter, Blog
16:91600 × 900 pxX, YouTube

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. Every label is the post's own idea in a few words; diagrams carry no number, name or result the post does not.
  2. Terms are the post's own words; each meaning is one plain sentence a newcomer understands.

Visual rules

  1. A two-row alphabet strip: the letters the terms start with filled in the brand colour, the rest as faint outlined tiles; kicker, logo and headline above it.
  2. The terms in A–Z order between hairlines, each with a large serif initial in the brand text colour, the term bold and its meaning in muted body type; the call to action (when given) and the website in the foot.
Same family
All 18 Playbooks & explainers templates

Make a A–Z glossary with your brand.

MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.

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