Interlocking cogs
Interlocking cogs: three to five meshed cogwheels ('interlocking gears') in a zigzag, each one a part of how the business works with its name on its face, the drive cog in brand colour turning the rest — parts that mesh 'like gears': turn one and they all move.
When the AI picks it
MarketiQ’s Creative Director favours the Interlocking cogs for posts that teach or prove a point, when the message is a list or one sharp insight. It is built first to teach.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 16:91600 × 900 px | X, YouTube |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Every label is the post's own words — no invented numbers, scores or percentages.
- Each gear is one part of how the business works; the first is the one that drives the rest.
Visual rules
- Meshed gears alternating large and small in a zigzag (down the canvas when tall), teeth interlocking; the first in brand colour with a turning arrow, the rest in a pale brand tint and quiet ink, each named on its face.
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Kano model
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Critical path
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Emotion curve
An emotion curve (a 'journey map' of feelings): the stages of an experience along the bottom and how each one feels as a curve rising and dipping over a neutral midline
Make a Interlocking cogs with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.