Business diagrams templates
Fishbones, onions, bottlenecks and more — how a business works, drawn as one clear picture with no numbers. MarketiQ’s Creative Director picks from these 25 templates whenever a post’s message fits one of them, then fills it with your brand, facts and copy.
All Business diagrams templates

Fishbone diagram
A fishbone diagram (Ishikawa): the problem in the fish's head, a spine running into it and three to six slanted bones

Onion diagram
An onion diagram: three or four nested circles resting on one point, the core in full brand colour and each outer layer a paler crescent named in its widest part

Org chart
An org chart (an 'organisation chart'): one lead role on a dark plate, a connector branching to two to five roles in brand-edged boxes, each with what it owns and up to…

Pillars
A temple of pillars: the goal carved on the beam under a pediment roof, three to five columns each holding up one thing the goal stands on, and an optional foundation…

Bottleneck
A bottleneck diagram: the work flows through a pipe of three to six stages, pinched hard at the one stage that holds everything up

Five whys
Five whys: a problem on a dark plate, then a staircase of 'why?' answers stepping down and in, each answering the one above, until the last lands on the 'root cause' in…

RACI chart
A RACI chart: three to six tasks down the side, three to five roles across the top, and in each cell the role's part as a lettered chip

Force field diagram
A force field analysis: the change you want on a dark plate over a centre line, the forces pushing for it as brand arrows from the left and the forces holding it back as…

Line of visibility
A line of visibility, from a 'service blueprint': what customers see sits in a few bright brand tiles above a dashed line, and the much bigger dark panel below holds…

T-shaped skills
T-shaped skills: a broad dark crossbar of chips for everything someone (or a business) knows a fair bit about, and a stem dropping from it through deepening brand shades…

Leaky bucket
A leaky bucket: what pours in at the top, the water it keeps, and two to six holes in its sides with streams running out

Bridge diagram
A bridge diagram: where you are on one cliff, where you want to be on the other, and a bridge between them whose two to four spans are the steps that get you across

Domino effect
A domino effect: three to five dominoes in a row, each bigger than the last, the first already tipping

Weakest link
The weakest link: three to six links joined end to end in a chain, each named, the one that breaks cracked open in brand colour with its flag

Spaghetti vs hub
Spaghetti vs hub: the same four to seven people, tools or places twice

Tributaries
A river and its tributaries: two to six named streams feed one river that widens with each, meandering to its mouth where the outcome sits in a deep brand pool

Interlocking cogs
Interlocking cogs: three to five meshed cogwheels ('interlocking gears') in a zigzag, each one a part of how the business works with its name on its face, the drive cog…

Double diamond
The double diamond: two diamonds side by side

J-curve
A J-curve: one brand line that starts level, dips below where it began, then climbs far above it

Swiss cheese model
A Swiss cheese model: three to five slices of defence side by side, each named and full of holes, and one arrow

Adoption curve
An adoption curve: a bell split into three to five groups in the order they take up something new, from the first to try it to the last, with a crack where the market…

Keystone arch
A keystone arch: a stone arch on two piers, two to six of its stones named for the things the business stands on and the 'keystone' at the top in brand colour

Kano model
A Kano model: how well something is done across, how customers feel up the side, and three curves through the middle

Critical path
A critical path: a start and a finish joined by two or three parallel tracks of one to three tasks each, every track named, and the one chain where any delay moves the…

Emotion curve
An emotion curve (a 'journey map' of feelings): the stages of an experience along the bottom and how each one feels as a curve rising and dipping over a neutral midline
Samples use fictional brands; MarketiQ fills each template with your brand, facts and copy.
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