PLAYBOOKS & EXPLAINERS TEMPLATE

Bookmark card

A reference card made to be bookmarked: a white card with a brand bookmark ribbon on its edge, a 'save this' pill, the card's title, a numbered list of what to remember and a strip saying when to use it. It tells the reader the post is a tool to keep, not a thing to scroll past.

Single image12 platformsVoice: Warm, Serious
Sample Bookmark card creative (Playbooks & explainers template), shown on the fictional brand Northfield Studio
Sample at 4:5, shown on Northfield Studio, a fictional brand. MarketiQ fills each template with your brand, facts and copy.

When the AI picks it

MarketiQ’s Creative Director favours the Bookmark card for posts that teach or start a conversation, when the message is a list or steps or a process. It is built first to teach.

It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.

Teach somethingStart a conversationa liststeps or a process

Who it’s for

Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.

Platforms and sizes

Sizes Bookmark card is made at on each platform
SizeWhere
4:51080 × 1350 pxInstagram, Facebook, LinkedIn, Threads, Reddit
1:11080 × 1080 pxAds
9:161080 × 1920 pxTikTok
2:31000 × 1500 pxPinterest
1.91:11200 × 628 pxNewsletter, Blog
16:91600 × 900 pxX, YouTube

Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.

What it needs

Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.

Rules the AI follows

Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.

Copy rules

  1. Every label is the post's own idea in a few words; diagrams carry no number, name or result the post does not.
  2. Items are short, checkable reminders; the 'when' line names one concrete moment.

Visual rules

  1. A pale brand ground with a dark 'save this' pill (a brand bookmark disc) and the logo on top; a white rounded card with a brand bookmark ribbon hanging from its top edge.
  2. On the card: kicker, title, numbered items between hairlines and a tinted 'use it when' strip; the website (and call to action) below the card. In landscape the logo, the title (set large) and the pill take a left column and the card holds the kicker, items and strip.
Same family
All 18 Playbooks & explainers templates

Make a Bookmark card with your brand.

MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.

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