Departures board
Shipped versus planned as an airport departures board: dark split-flap code tiles, the features in white mono caps and a status chip for each — SHIPPED in the brand colour, BOARDING (in beta or in progress), SCHEDULED for what is planned — with the time the board was updated. A roadmap people read like a flight they are waiting for, honest about what has left and what has not.
When the AI picks it
MarketiQ’s Creative Director favours the Departures board for posts that announce news or teach, when the message is a list or a timeline. It is built first to announce news.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 16:91600 × 900 px | X, YouTube |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Statuses must be true: only what has shipped is SHIPPED; planned work is SCHEDULED, never promised as done.
- Due dates only when the post states them.
Visual rules
- A near-black departures board on a pale brand ground: an amber-like brand title with a plane glyph, mono column heads, split-flap code tiles, white mono feature names and right-aligned status chips.
- SHIPPED chips are filled in the brand colour, BOARDING chips white, SCHEDULED chips outlined grey; logo, website and button under the board.
More Releases & roadmaps templates
Status: resolved
An incident update in the shape of a status page: a check-mark all-clear banner, the affected components each marked operational, and the update timeline
Quarter roadmap
The roadmap as the Gantt chart a product team actually plans with: workstreams down the left, the quarters across the top, a bar for each piece of work
What's new magazine
A month of product updates set as a magazine's table of contents: an in-this-issue line in italic serif over the month in huge editorial type, a heavy double rule, then…
API release card
A developer release on a dark grid: the endpoint as a method chip and a mono path, the request in a code editor with line numbers and quiet highlighting, the headline…
Hotkey keycaps
A power feature taught as the keys to press: two or three big chunky keycaps
We're-moving card
A sunset or migration notice written as a 'change of address' card: the old product or plan in a struck-through FROM box, an arrow to the new one in a brand-colour TO…
You asked, it's here
A customer-requested feature told through its request ticket: the ask quoted in italic serif, who asked, a three-stop tracker
Tree-ring timeline
A product's first year drawn as the cross-section of a trunk: bark in the deep brand colour, pale wood, fine 'growth rings' and one heavier ring per milestone, each…
Make a Departures board with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.