Tier list
An S-to-D tier list of the things the audience argues about, ranked by the brand — coloured tier labels in a ramp of the brand colour, items as sticker chips. Opinionated, savable and replyable.
When the AI picks it
MarketiQ’s Creative Director favours the Tier list for posts that entertain, start a conversation or teach, when the message is a list, a side-by-side comparison or a contrast (this, not that). It is built first to entertain.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 2:31000 × 1500 px | |
| 16:91600 × 900 px | X, YouTube, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Rank things the audience recognises; the reasoning is implied by the tiers, so keep labels short and concrete.
- Put the brand's real strengths in S/A and the pains it removes in C/D — no invented claims or names.
Visual rules
- A white board with an ink outline and hard shadow; S–D labels in the condensed face on a ramp of the brand colour (D in grey); chips are white stickers with ink borders, slightly tilted; the brand's chip is filled.
- Big heading-face title above; logo and website below.
More Internet culture templates
Starter pack
'The ___ starter pack': a collage of labelled item tiles that sums up a type of buyer in one glance
Bingo card
A printed bingo card of the moments everyone in the audience has lived through
Red flags / green flags
Two panels of the internet's favourite shorthand
Unpopular opinion
A bold typographic card: a small 'Unpopular opinion:' label and the brand's contrarian statement set huge.
POV
'POV:' caption boxes over a full-bleed photo of the moment
Encyclopedia article
An encyclopedia-style entry about the brand (or the thing it does): serif title, lead paragraph with a citation mark, an infobox of key facts and a section heading
Hot take meter
A thermometer rating three or four takes from lukewarm to scorching, with the brand's own take boiling at the top
Vibe check
A vibe check: three to five statements, each with a chunky slider from 'off' to 'immaculate' and a little face on the knob that frowns or grins with the score
Make a Tier list with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.