Week before / after
Two weeks in calendar view: before, every day packed with grey status meetings, errands and busywork; after, the same week opened up with a few long brand-coloured blocks of what matters. Time back, seen at a glance.
When the AI picks it
MarketiQ’s Creative Director favours the Week before / after for posts that teach, get people to act or prove a point, when the message is a side-by-side comparison, a contrast (this, not that) or one sharp insight. It is built first to teach.
It reads each post’s goal and shape first, then its own words, the platform and the facts you have, and offers this template only where it fits.
Who it’s for
Any business. Nothing in it assumes what you sell, so the Director can offer it to a software company, a café or a coaching centre alike — whenever the post fits.
Platforms and sizes
| Size | Where |
|---|---|
| 4:51080 × 1350 px | Instagram, Facebook, LinkedIn, Threads, Pinterest, Reddit |
| 1:11080 × 1080 px | Ads |
| 9:161080 × 1920 px | TikTok |
| 16:91600 × 900 px | X, YouTube |
| 1.91:11200 × 628 px | Newsletter, Blog |
Single image. Each size is laid out for its canvas, not cropped; the sample above is the 4:5 version.
What it needs
Only your post. It is made from your copy and your brand kit — there is nothing else to prepare.
Rules the AI follows
Word for word from the template library. The Director follows the copy rules when it writes into the template, and the visual review checks every creative against the visual rules.
Copy rules
- Calendar entries are two or three words each, the way people name what is in their diary; no times or numbers.
- The headline makes the comparison explicit and stays within what the copy claims.
Visual rules
- Two white week calendars (Mon–Fri, a few hour lines): the first crowded with grey entries repeating across the days, the second mostly open with one to three long brand-coloured blocks.
- A big headline above; tag chips 'Before' (grey) and the after label (brand); stacked on portrait, side by side on landscape; logo top-left.
More Work apps templates
Meeting notes
A shared notes doc from a meeting
Shared doc, resolved
A shared document with one phrase highlighted and a comment thread beside it: a teammate's doubt, the answer, and a brand 'Resolved' tick.
Spreadsheet formula
A spreadsheet with a few rows of the reader's reality, one cell selected in the brand colour
Kanban board
A three-column task board
Ticket, resolved
An issue tracker ticket for the reader's recurring problem
Code review
A dark 'pull request' diff
Terminal
A terminal window on the brand ground: someone types a blunt question as a command, the output ticks through what is and isn't working, and the highlighted last line…
Command palette
A keyboard command palette over a dimmed app: the reader's intent typed in the search line, and the brand's way to do it as the highlighted first command, one Enter away
Make a Week before / after with your brand.
MarketiQ writes the post, picks the template that carries it best — this one, when it fits — and fills it with your logo, colours, facts and copy.